Writing Assignment # 2 Essay Example | Topics and Well Written Essays - 1000 words - 1

Writing Assignment # 2 - Essay Example There can be a perfect addition, removal, or change of vital generic elements by the use of modern biotechnology techniques (David &Thompson, 2008). Because genes are common to the life on earth, there is a possibility that the transfer of genes from one organism to another and even between non-related species occurs perfectly. From the above scientific principles, it is evident that this manipulation can produce a product with new characteristics that probably have advantages. Genetic engineering refers to the use of elements of modern biotechnology and molecular biology to come up with new characteristics or traits into an organism. Competent researchers can use these implements to introduce new generic elements, or remove or modify prevailing hereditary material to present the proposed, new characteristics o or traits. The traits that are induced into the plant or animals are always having wanted characteristics thus being economically beneficial and friendly (Sanderson, 2007). The major purpose of genetic engineering is to enable scientists or researchers to introduce a much wider concept of new traits into an organism (plant or animal) than it is possible by natural breeding. These traits are always the best that an individual may want an organism to possess thus boosting the level or rate of production. For instance, in agriculture it makes crops to have traits of being resistant to certain pests and diseases. In medicine, there might be the development of microbes that can produce pharmaceuticals for proper human or animal usage. Finally in foods, the concept of genetic engineering helps in the production of microorganisms that facilitates brewing, cheese making and baking. For the creation of genetically modified organism, three main components should be available. These are the gene that should be transferred, the organism to put it into or the target species, and the vector to carry the gene into the target species cells. The steps for

Google's Organisation Culture, Power and Control Essay

Google's Organisation Culture, Power and Control - Essay Example The organisational culture and its characteristics have been discussed in details in this study. How the management of Google has been able to impart power and control over its employees through its organisational culture has also been discussed. The effects of the Google’s culture on its success and profitability have been studied. This study makes a critical analysis of the Google’s culture, and the negative impacts of this culture have also been discussed in this study. Organisational Culture at Google Google Inc. – An Overview Google Inc. is a US based company headquartered at Mountain View, California. It was founded in the year 1998 by Larry Page and Sergey Brin. They were students at Stanford University then. Google is specialised in online advertising and internet searching. It became a public company in 2004. The mission statement of Google is: â€Å"Google’s mission is to organize the world’s information and make it universally accessible and useful† (Google, 2012). Google’s Informal Culture Google is well known for its unconventional, informal, and distinct organisational culture. ... This results in Google trying to create an organisational culture which is innovative in nature so as to provide motivational incentives for its employees to achieve the goals and objectives of the company (Hierling, 2008, p.9). For Google’s employees, money is not as important as their passion to work for the company. Everyone enjoys and feels happy about working for Google. The employees of Google do not have to follow a dress code. It is observed that the employees move around the office on skateboards. The office space is decorated with bicycles and exercise balls. Comfortable furnishings are provided for the workers, and they work in small groups in the office. Even dogs are allowed to accompany the employees in the office. The Google’s workers enjoy their meals together at the cafeteria, where all varieties of foods are provided to them free of charge. Other refreshments in between meals are also available for the employees (You Tube, 2007). Therefore, this cultur e followed at Google also contributes to employee satisfaction. According to the needs and requirements of the company, the roles and responsibilities of the employees also change from time to time. Much of the organisational culture followed in Google is attributed to the thinking and philosophy of its co-founders, Larry Page and Sergey Brin (Jones, & Mathew, 2008, p.194). The thought power of the Google’s employees is given the highest priority. They are actually paid to experiment and create innovative ideas. They are also encouraged to take risks, even if the risk does not pay off. Such work environment is created inside Google that the mistakes made by its employees are considered to be learning tools used to